Dan Hellerich

Featured Past Work

ZP Challenge & Walmart

Screenshots of the ZP Phone and Fitbit Apps

ZP Challenge was a part of Walmart's wellness program, challenging associates to 21 days of making better choices. In addition to providing wellness content and resources, associates could share stories about how they made better choices related to Food, Family, Money, or Fitness.

This project took place 2017-2019 while I was a Technical Lead at Gage Marketing Group.


Screenshots of Microsoft Dream.Build.Play and ExpertZone

ExpertZone was Microsoft's worldwide, multilingual learning and rewards platform for retail sales reps.

Dream.Build.Play was a contest in 2017 for independent game developers, hosted within the Windows Dev Center website. Game developers could create profiles to promote their Windows or Xbox games, and enter them into multiple categories for prizes.

These projects among others for Microsoft took place from 2015-2019 while I was a Technical Lead at Gage Marketing Group.

Michelin Learning Institute

Screenshots of MLI

Michelin needed to increase sales rep recommendations of its tires. The Integer Group pitched new ideas for Michelin's training site to help change the conversation sales reps have with shoppers.

I have been a key strategic and technical leader from the pitch, to the launch of the Michelin Learning Institute, and through its constant evolution. Thousands of sales reps from the U.S. and Canada sign in each month to take online training and participate in Michelin's sales rep promotions.

This project took place from 2012-2015 at The Integer Group.

NakedJuice.com Mobile Optimization

Screenshots of NakedJuice.com on iPhones

Naked needed to optimize their web site for an important group of over 40% of their visitors: shoppers on their mobile phones, particularly in the grocery store aisle.

I assessed their existing site and defined a technical plan for quickly and inexpensively optimizing it for mobile devices using responsive techniques. I collaborated with the designers and directed the development work done by my team. Now, mobile visitors have a better user experience and a more positive brand impression.

This project took place from 2014-2015 at The Integer Group.

Pella Presenter

Screenshot of the Pella Presenter App

Pella wanted to create an in-home sales experience as innovative as its products, and replace large binders with sleek iPads.

I worked closely with designers to plan the user experience. I defined functionality and negotiated trade-offs to meet budget requirements. Developers on my team implemented the app in Objective-C. The iPad app has hundreds of screens and is used by over 200 sales reps nationwide.

This project, as well as many others for Pella, took place during my tenure at The Integer Group.

Let’s Work Together

I couldn't have done any of these things alone.
If you think you'd like to work with me, please get in touch.